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Presented by vivo mobile and Turn Up Music, the #vivoIconSeries brought together ten of South Africa’s top musicians for a portraiture session, to showcase their authentic creative spirits and electrical African energy.

Shot by internationally recognised photographer, Travys Owen, the shoot saw the ten musicians, including Khuli Chana, Moonchild, Rowlene, YoungstaCPT and more, collaborate with industry-leading creatives: Boogy Maboi led the styling, using clothes and accessories that allowed each musician’s essential essence to shine, Kgomotso Moloto worked on hair, creating bespoke weaves and head-pieces and master make-up artist Orli O played with colours and textures.

MOOZLIE wears MOSCHINO Shoes HYDRAULICS AVANTGARDE

KHULI CHANA wears Jacket DSQUARED2  Top and Pants NEIL BARRETT

Shoes MAISON MARGIELA  at HYDRAULICS AVANTGARDE

“This was such an incredible initiative,” says multi-award winner Khuli Chana. “This shoot and the ability to co-create with some of the best in the business has really turned up the creativity. I’ve always been in support of the idea that anything is possible and the energy here really captures that.”

ROUGE wears Outfit HAPPYVILLE  Shoes MSGM at PALAZZO PITTI

“TurnUp Music is all about supporting and inspiring the South African creative industries,” says Thabiet Allie, CEO TurnUp Music. “It was essential for us, that at the end of this constrictive year, we were able to connect with some of SA’s best artists and celebrate their individuality. Additionally, with the help of vivo mobile, we were able to bring this to life through the #vivoIconSeries.”

YANGACHIEF wears Outfit by MCMWORLDWIDE Shoes ADIDAS Y-3 at PALAZZO PITTI

The #vivoIconSeries is the first of the #shootlikeapro activations, a project that shows the revolutionary camera capabilities of the vivo flagship device, the X50PRO.

Crew Credits

Photographer Travys Owen

Stylist Boogy Maboi

Styling Assistant Lesego

Make-Up and grooming Orli O

Hair Kgomotso Moloto

Hair assistant Kwabena Michael Forson

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